How to Do Local SEO in 2018: Complete A-Z Tutorial
internet marketing April 7th. 2019, 12:17pmThis video will show you how to do local SEO to get free traffic from organic search and Google Maps listings using Google My Business and search engine optimization.
Subscribe â–º https://www.youtube.com/AhrefsCom?sub_confirmation=1
Optimizing your website for Google local search is different than for a global company. While there is some overlap between traditional SEO techniques like on page optimization and keyword research, there are additional tactics that apply specifically to local business marketing.
This video is a complete A-Z tutorial. Even if you’re a complete beginner, by the end of this video, you’ll know how to rank your website higher and get more visitors from local searches on Google.
Here’s a breakdown of the step-by-step process to do SEO for your local business.
Step #1. The one thing all local businesses should do for their website.
Step #2. How to setup and optimize your Google My Business (GMB) listing.
Step #3. Local keyword research techniques.
Step #4. On-Page SEO (slightly different for local websites)
Step #5. Building local citations (both structured and unstructured)
Step #6. Link building specifically for local SEO
Step #7. Ongoing activities you can’t ignore
Additional Resources:
â–º SEO Tutorial for blogs: https://www.youtube.com/watch?v=mz0NGqjkx7Y&list=PLvJ_dXFSpd2s-OV4MiYXV8yhUjKYtW_bm&index=1
â–º On-Page SEO Techniques: https://www.youtube.com/watch?v=ZWiNz-7gZ24&list=PLvJ_dXFSpd2uduX3mGLgX_uMK6Eqb8VZF&index=1
â–º Local SEO Blog Post: https://ahrefs.com/blog/local-seo/
â–º Whitespark List of Citations: https://whitespark.ca/top-local-citation-sources-by-country/
Be sure to subscribe for more actionable marketing and SEO tutorials.
https://www.youtube.com/AhrefsCom?sub_confirmation=1
STAY TUNED:
Ahrefs â–º https://ahrefs.com/
YouTube â–º https://www.youtube.com/AhrefsCom?sub_confirmation=1
Facebook â–ºhttps://www.facebook.com/Ahrefs
Twitter â–ºhttps://twitter.com/ahrefs
#LocalSEO #SEO
Video Rating: / 5
What’s up there SEO Pros?
Today I show you the three phases you’ll need to dive in when starting your first SEO audit and first rounds of SEO implementations for your websites.
The three phases are as follows:
Phase 1: Sitewide SEO issues and initial low barrier (low cost) to entry SEO audit.
Phase 2: SEO for individual URL issues.
Phase 3: Keyword research and content clustering.
For Phase 1, you can grab my free to use SEO audit template right now at: https://chasereiner.com/seo-audit-checklist-template/
Remember that for Phase 1, I really recommend you start with giving your audits away for free and then as you get more clients wanting your services, start charging a few hundred dollars, remember, your audit isn’t ideally where you should be making all of your money.
For Phase 2, you’ll need Screaming Frog with API access to Google Analytics and Search Console, which unfortunately you will need to pay for. However, if you are going to be doing SEO long term I really recommend you get AHREF’s, Screaming Frog, and Bench Marketer as your go-to tools for audits and implementation. Here are the links to all three:
1. Ahrefs (https://ahrefs.com/)
2. Screaming Frog (http://screamingfrog.com/)
3. Bench Marketer (https://chasereiner.com/bench-marketer/)
For Phase 3: You are ideally doing hyper-competitive research and trying to replicate what your competition is doing so that you can improve and create a better experience for visitors.
That’s ideally it!
Now you have the tools to the kingdom and the sky is your only limit.
Good luck out there and until I see you next time,
Happy SEO’ing!
Video Rating: / 5
Compensation Disclosure
-
This site receives compensation for referred sales of some or all mentioned products.
April 7th, 2019 at 1:07 pm
I'm not currently doing local SEO but had considered it for a possible niche opportunity. I know it's a different "beast" altogether, so thanks for this! Very educational. Sam you produced some of the best videos I've seen. I send everyone I can to your channel. A+! 🙂
April 7th, 2019 at 1:44 pm
Quick Question: Can I use My Google Business for nonprofits? @Ahrefs Thanks
April 7th, 2019 at 2:33 pm
Your presentation is far more better than others… It's not boring, so engaging. Snaps are so presented… Imagination runs. If you have a course, people will buy it. More presentation like this… Very rich content.
April 7th, 2019 at 3:09 pm
Google My Business was updated not long after you uploaded this video. You no longer have the option to hide your address, it now gives you service area options instead.
I guess it's the same principle and still soild advice!
April 7th, 2019 at 3:27 pm
so if we were doing local lead generation, what would the NAP for our GMB listing look like?
April 7th, 2019 at 3:35 pm
Finally a video that explains the entire procedure from someone. Or else everyone Seo expert on youtube only tell "tips" which is useless until you know the proper procedure.
April 7th, 2019 at 4:04 pm
Im wondering why did not mention that in most cases they can pick sub niches in GMB?
April 7th, 2019 at 4:16 pm
I love Ahrefs and your videos but Your not correct when you say "Keyword stuffing" your name is not helpfull for ranking.
Just ask anyone that does "Rank and Rent" sites like myself.
April 7th, 2019 at 5:15 pm
Finding seo clients is really hard . Can you make a video about how to find seo clients.
April 7th, 2019 at 5:43 pm
I love this video sir thanks for this valuable information. And sir can you please help me out. Actually I'm going to open new event management services in my area. Please sir help me if possible. And if possible give me your WhatsApp number or skype or Facebook or Instagram anything which you're using. Thanks in advance.
April 7th, 2019 at 6:18 pm
Very educational, just subscribed. Thank you for the great content!
April 7th, 2019 at 6:53 pm
great video thanks for your time and expertise. my question is where do I enter the schema markup code in a WordPress site with no html?
April 7th, 2019 at 7:06 pm
The best video on local SEO, we've seen thus far.
April 7th, 2019 at 8:06 pm
Great video with impeccable explanation. Thanks buddy.
April 7th, 2019 at 8:39 pm
absolutelly helpful mate, absolutely awesome video. Thanks for this one.
April 7th, 2019 at 8:46 pm
Excellent video! – How to do local SEO
April 7th, 2019 at 9:35 pm
I'm living in downtown Toronto and I found this extremely useful. Thanks ahrefs. And yes I'm using ahrefs monthly subscription. 🙂
April 7th, 2019 at 10:08 pm
Great video & very helpful thank you. Question: Once you have the code generated from the structured data mark up helper, where abouts do you actually place it on the web page?
April 7th, 2019 at 10:26 pm
Isn't local citation just link building?
April 7th, 2019 at 10:27 pm
very good tutorial. Good video edits to. You explained seo very well and how to add the business listing.
April 7th, 2019 at 11:25 pm
This was a very helpful way to break down an Seo audit, Thanks👊
April 8th, 2019 at 12:19 am
wow your sotf it done. Great
April 8th, 2019 at 12:49 am
What would be an alternative to using screaming frog? i use a chromebook and its not available for me
April 8th, 2019 at 1:01 am
It's not always a good idea to noindex/nofollow PDF files. Those can be ranked and they can have links in them.
April 8th, 2019 at 1:09 am
Would love to see a screaming frog tutorial using your audit
April 8th, 2019 at 2:07 am
Please make a video on Screaming Frog.
April 8th, 2019 at 2:24 am
Hands down best SEO guru on youtube
April 8th, 2019 at 3:16 am
Chase thank you I've enjoyed your videos and you have inspired me to share some of my knowledge. https://www.youtube.com/channel/UC8P0dc0Zn2gf8L6tJi_k6xg? I would love your feedback!
April 8th, 2019 at 3:53 am
Thank you chase for being the SEO god
April 8th, 2019 at 4:26 am
Is this the same as the one you had in the past? I remember old one has a lot more details.
April 8th, 2019 at 4:38 am
Updated Screaming Frog tutorial would be helpful!